12 Best SaaS Video Marketing Agencies in 2026

Looking for a SaaS video marketing agency?

Finding a video agency for SaaS is easy. Choosing the right one is much harder–there are tons of them, and they all claim to be the best for your needs. 

So you end up comparing them on the parts they choose to show you, and you only find out how they actually work once you have paid for the first project.

We compiled this list of the best SaaS video marketing agencies to show you what each one is good at. This article covers twelve such companies, what each one does well, and which business each agency is likely to suit.

TL;DR

The best SaaS video marketing agencies are: 

1. Spear Growth 
2. Hey Digital 
3. Vidico 
4. Yans Media 
5. Grizzle 
6. Superside 
7. Venture Videos 
8. Explainify
9. Ankord Media
10. Advids
11. Knowlify
12. Videoters

Too busy to read about 12 agencies? Check out Spear Growth’s video marketing services. 

We accept five applications each month from SaaS companies for a free AI video ad sample.  

Book a 30-minute call now. 

Why do B2B SaaS businesses need a video marketing agency

Three reasons a B2B SaaS business needs a video marketing agency:

• Buyers self-educate before they contact sales: 6sense found buyers move through 61% of the journey before speaking to a seller, and 95% of the time the eventual winner was already on the day one shortlist. Video shows the product working while you are not in the room.
• An in-house team costs more than it returns: On US Bureau of Labor Statistics May 2024 medians, an animator earns $99,800, a producer $83,480, and an editor $70,980. That is past $254,000 before benefits, and most SaaS companies do not produce enough video to justify carrying it.
• Paid ads consume creative faster than a small team can replace it: A cut that worked in week one costs more per click by week four once the audience has seen it enough times to scroll past. Each platform also needs its own version, and that cadence is what an agency is built for.

How we selected our list of the best B2B SaaS video marketing agencies

Here is the criteria we used to choose the agencies on this list:

• Real B2B SaaS work: We prioritised agencies with a real track record in software over generalists who take the occasional SaaS project. Where the positioning was unclear, we checked case studies and client lists before including them.
• The range of videos they can make: A SaaS team needs different things throughout the funnel, from product demos and explainers to paid ad creative and customer stories. We noted which agencies cover several of these and which focus on one, so you can match that to what you need.
• Verified, not just claimed: Pricing, turnaround and service details came from each agency’s own site. Anything we could not confirm there was left out rather than estimated.
• Fit at different budgets: The agencies here sit at very different price points, from seed-stage-friendly to enterprise, so there is something to shortlist whatever you have to spend.

Overview of the best SaaS video marketing agencies

Agency	Best for	Video type	Pricing
Spear Growth	B2B SaaS teams needing AI video ads for campaigns, launches and product pages with a quick turnaround	AI video ads	From $300 per video, 5-day delivery, no minimum
Hey Digital	SaaS companies running paid video who want one team on creative and media buying	Product demos, UGC, paid ad creative	Not public. 3-month retainer, then monthly
Vidico	Enterprise SaaS wanting ongoing creative at volume across animation and live-action	Animation, live-action, motion graphics, UGC	Not public. From $8,000 per 60-90 second explainer
Yans Media	SaaS and tech needing a custom animated explainer for a complex product	2D/3D animation, motion graphics, mixed media	Not public. States $4,000-$10,000 typical range
Grizzle	SaaS companies wanting video built for organic discovery on YouTube, Google and AI search	Long-form video plus short-form clips	Not public. 60-day commitment, then rolling 30-day
Superside	SaaS teams needing steady volume across multiple channels, with enterprise budgets	Full-service commercial, social, performance video	From $15,000/month, annual term, plus $1,000/month software fee
Venture Videos	SaaS selling complex or category-defining products, planning a high-stakes GTM moment	Product launch, explainer, walkthrough, customer story	Not public. Clients spend £20k-£250k per year
Explainify	B2B SaaS with deep product suites and highly technical buyers	2D animation, motion graphics, live-action	Not public. Volume discounts from three videos
Ankord Media	Early-stage startups wanting video alongside brand, website and wider launch	Brand films, launch videos, animation, editing	Not public. Quoted on request, usually part of a wider engagement
Advids	SaaS and tech wanting a fully managed custom production with predictable fixed pricing	2D/3D animation, explainers, demos, brand videos	Fixed-fee. 2D ad video $1,100-$7,000; product guide $3,800-$5,800
Knowlify	Product-led SaaS shipping features often, needing high-volume explainers at speed	AI-generated animated explainers	Platform $29-$399/month; done-for-you Studio quoted separately
Videoters	SaaS wanting a straightforward, budget-conscious 2D animated explainer	2D animated explainers	Not public. Quoted on a consultation call.

The best B2B SaaS video marketing agencies

1. Spear Growth

Spear Growth is a B2B SaaS video marketing agency. Unlike most video agencies, it also runs organic and paid acquisition campaigns for B2B software companies. That means every video is designed to generate customers, not just views.. 

Every video starts with the conversion goal. Then the team defines the messaging your ICP responds to and the funnel stage. Only then do they decide how the video should look.

Spear Growth uses AI throughout production, which keeps costs comparatively affordable. We start videos at $300, deliver them in five business days, and turn around revisions in two days.

There are no retainers or minimum order requirements. You can pay for and test three versions of an ad, run them against the same audience, and see which one performs before spending more.

Best for: B2B SaaS teams that need AI-made videos for their campaigns, launches and product pages with a quick turnaround time.

Pricing: Starts at $300 per video

Book a 30-minute call with us now for your video marketing needs. 

Other services

Alongside video, Spear Growth also offers:

• Paid media
• SEO enablement
• AI search optimization
• Reddit for GEO

2. Hey Digital 

Hey Digital is a B2B SaaS marketing agency that pairs video production with paid media services. 

What separates Hey Digital from a general production studio is the tie between creative and distribution. The same in-house team that scripts and edits a video also runs it as paid media across LinkedIn, Meta, YouTube, and Google. 

That means video gets tested against live performance data and iterated on, rather than delivered as a finished file and left to sit.

Best for: B2B SaaS companies that are already running, or planning to run, paid video campaigns and want one team owning both the creative and the media buying. 

Pricing: Hey Digital does not provide public information on pricing. However, agreements start with a 3-month retainer and then move month to month. Pricing is discussed on the first call, as per Hey Digital’s website.

Other Services:

Beyond video, Hey Digital runs a broader paid media offering:

• PPC
• Paid social
• Demand generation
• ABM
• Landing page design
• Creative strategy

3. Vidico 

Vidico is a creative production company for tech and SaaS brands, best known for explainer videos but now positioned as a broader full-stack creative team. 

They produce both animation and live-action in-house, along with motion graphics, UGC, and static design.

The agency runs on a subscription model that works like an outsourced creative department: a dedicated team of specialists assigned to your brand, with ideation, scripting, production, and post all handled for you while you review and approve. 

Best for: Enterprise SaaS companies wanting ongoing creatives at volume across both animation and live-action.

Pricing: Vidico does not provide specific pricing information. However, a typical SaaS business investment according to their website starts at $8000 for a 60-90 second explainer.

Other services:

Beyond video, Vidico offers a full creative suite:

• Ad creative (static)
• Social media creative
• Presentation design
• Infographic design
• Motion graphics and illustration

4. Yans Media

Yans Media is an animated explainer video studio that has been producing since 2012, with over 650 videos for 500+ brands including Cisco, DoorDash, VISA, Databricks, and Solana. 

Yans is a focused animation specialist: 2D and 3D animation, motion graphics, and mixed media, built fully custom rather than from templates.

Their work is project-based and fully managed, running through a seven-stage process (strategy, scriptwriting, storyboarding, voiceover, animation, sound design, delivery) with a dedicated project manager and two to three free revisions at each stage. 

Best for: SaaS and tech companies that need a custom animated explainer to simplify a complex or technical product, especially in fintech, Web3, or healthcare.

Pricing: Yans Media does not provide specific pricing information. However, on their website they list the typical range for a quality explainer video to be $4,000-$10,000. 

Other services:

Beyond explainer videos, Yans Media offers:

• 2D and 3D animation
• Motion graphics
• Mixed media production
• Scriptwriting and creative strategy
• White-label and outsourcing for agencies

5. Grizzle 

Grizzle is a B2B content and SEO agency whose video offering sits inside a broader organic growth focus. Rather than animation or paid-ad creative, their angle is video built for discovery: content designed to surface on YouTube, rank on Google, and show up in AI search results.

The service centers on building what Grizzle calls a video engine. 

It starts with YouTube and search-intent research to map video topics to how buyers actually research and evaluate, then handles done-for-you production, and finishes by atomizing each long-form video into short-form clips for YouTube Shorts, LinkedIn, and other channels. 

The stated goal is multiple discovery moments from a single core video.

Best for: B2B SaaS companies that want video built for organic discovery on YouTube, Google, and AI search, rather than animated explainers or paid-ad creative.

Pricing: Grizzle does not provide specific pricing information. However, engagements start with a 60-day commitment, then move to a rolling 30-day contract. 

Other services:

Grizzle’s wider offering makes it a fit for teams wanting video to plug into a broader organic program:

• Content and SEO strategy
• Content production
• Digital PR
• AI content operations
• Content optimization
• Translation and localization

6. Superside

Superside is a subscription-based creative services company where video is one capability inside a broad design offering, not a SaaS video specialty. It works as an on-demand creative team that plugs into your workflows, leans heavily on AI to compress timelines and produce many versions of an asset.

The video service is modular: use it end-to-end for a full-service commercial, for social-first or performance video, or plug the team into a single gap such as the shoot, edit, or voiceover. 

Projects are managed through Superside’s Superspace platform, which operates on a credits model. 

Best for: SaaS teams that need a steady, ongoing volume of videos across multiple channels and have enterprise budgets to match.

Pricing: Superside’s pricing page lists a $15,000/month minimum on an annual subscription, plus a $1,000/month software fee.

Other services:

Video sits inside a wide creative catalog, which makes Superside a fit for teams wanting one subscription across many formats:

• Ad creative and social media creative
• Motion design and illustration
• Branding and concept creation
• Presentation, email, and web design
• Print, packaging, and design systems
• AI-powered creative and campaign strategy

7. Venture Videos

Venture Videos is a video production agency that works exclusively with SaaS companies. Its positioning centers on what it calls product clarity: figuring out what buyers need to understand about a product before any production begins, then building the story and creative direction around that. 

The agency assigns a dedicated project manager and runs structured approvals at each stage, moving from script to storyboard to design to edit. 

It signs off a brand integration board covering colours, typography, UI styling, and tone before production starts, and builds assets modularly so evolving UI can be updated later without rebuilding a video. 

Best for: SaaS companies selling complex or category-defining products and planning a high-stakes GTM moment.

Pricing: Venture does not publish pricing, though its budget calculator is built around SaaS clients spending between £20k and £250k per year on video.

Other services:

Venture focuses on a defined set of SaaS video types rather than a broad creative catalog:

• Product launch videos
• Explainer videos
• Product walkthrough videos
• Customer story videos
• Enterprise event content

8. Explainify 

Explainify is an animated video production agency for B2B companies, working across SaaS, fintech, medtech, biotech, healthcare, and education rather than SaaS exclusively. 

Its stated focus is products that are hard to explain, with technical buyers and deep product suites, covering things like AI workflows, API integrations, and clinical trials.

Everything is custom built, with no templates or icon libraries, and the agency provides all layered source files for designs, music, and voiceover on delivery. 

Projects run through what it calls a Frustration-Free process, where messaging strategy, script, animation, and project management are handled end to end.

Best for: B2B SaaS companies with deep product suites and highly technical buyers, where the product itself is hard to explain.

Pricing: Explainify does not publish pricing, though its FAQ notes it works across low to high budgets above a minimum production level and offers volume discounts on orders of three or more videos.

Other services:

Explainify’s offering stays within video rather than extending into broader creative or media:

• 2D animated explainer videos
• Motion graphics
• Character-driven animation
• Stock footage and live-action video
• Short-form ads and social videos
• Landing page videos

9. Ankord Media

Ankord Media is a Los Angeles creative studio that works with founders and early-stage startups, where video is one part of a wider offering that spans branding, web design and development, SEO, podcasts, and ghostwriting. 

Rather than a dedicated video agency, it positions itself as a single creative partner that helps young companies look credible to investors and customers.

The team leans on AI and no-code tools to keep timelines short and budgets manageable, and most video projects run four to eight weeks.

Best for: Early-stage startups that want one studio handling video alongside their brand, website, and wider launch, rather than a SaaS-specific video specialist.

Pricing: Ankord does not publish rates on its main pages, though it has a pricing page that quotes on request. 

Other services:

• Brand strategy and identity
• Website design and development
• SEO and AEO
• Podcast production
• Ghostwriting and social media

10. AdVids  

Advids is a B2B video production agency that has worked with technology, SaaS, and DeepTech brands. Its output covers explainer videos, product demos, brand videos, testimonials, and social media content, across 2D, 3D, and motion graphics.

Two things define how Advids works. Every client is assigned a full dedicated team, which includes a creative director, project manager, scriptwriter, animator, sound designer, and video editor, rather than a single point of contact. 

And the agency runs on a fixed-fee model, so the full cost of a project is agreed upfront rather than billed as the scope moves.

Best for: SaaS and technology companies that want a fully managed, custom production with predictable, fixed pricing agreed before the project starts.

Pricing: Advids works on fixed fees confirmed on a strategy call. Its own 2025 cost survey puts a 2D advertising video at $1,100 to $7,000, and a one-minute product guide video at $3,800 to $5,800.

Other services:

• 2D and 3D animation
• Explainer and product demo videos
• Brand and testimonial videos
• Social media videos and YouTube ads
• Scriptwriting and sound design

11. Knowlify

Knowlify is an AI video platform, not a traditional agency, built to turn documents into animated explainer videos. 

It works in two ways: a self-serve platform where you upload a product doc, spec, or slide deck and it generates a narrated, branded explainer, and a done-for-you option called Knowlify Studio, where a human producer adds art direction and script tightening to the same AI pipeline.

The self-serve platform can produce a first draft in minutes, and the Studio option delivers a finished video in around 72 hours.

Best for: Product-led SaaS teams shipping features often, who need a high volume of explainer video at speed and already have the product documentation to feed it.

Pricing: The self-serve platform runs on monthly subscriptions from 99 to $499 a month. 

Other services:

• Self-serve AI explainer video platform
• Done-for-you Studio production
• Training and onboarding videos
• Customer education and product walkthrough videos

12. Videoters

Videoters is a video production agency focused on 2D animated explainer videos, with a specialism in SaaS. It positions itself around simplifying complex software into clear, engaging visuals, and covers the full production process.

Engagements begin with a call to establish the product, target audience, message, and budget, after which the team plans the video, settling the script, animation style, and duration before production. 

Alongside SaaS explainers, Videoters offers a broader video editing service, adding music, sound effects, and transitions to existing footage.

Best for: SaaS companies wanting a straightforward, budget-conscious 2D animated explainer without the higher cost of the larger studios on this list.

Pricing: Videoters does not publish rates. Pricing is set on a consultation call based on scope, timeline, and budget.

Other services:

• 2D animated explainer videos
• SaaS product tutorials and promo videos
• General video editing
• Scriptwriting and storyboarding

Ask these questions when selecting a B2B SaaS video marketing agency

Most SaaS video marketing agencies only share their price and portfolio when you reach out to them for their services. While those are important, they don’t tell you about the impact it can create for your company. 

Ask these questions to agency you’re considering hiring:

1. Do they understand B2B SaaS, or just video production?

Most video agencies can script, animate, edit, and deliver a video. What sets a B2B SaaS video marketing agency apart is its understanding of your buyers and marketing goals.

A good agency will ask you questions like:

• Which objection is this video answering?
• Is it a cold LinkedIn ad, or a pricing page asset for someone who has already booked a demo?

The ability to ask such questions show they understand B2B SaaS campaigns and can create videos based on buyer intent, not just creative execution.

2. What’s their turnaround time?

Many video agencies take three weeks or more to deliver a finished video. That may be fine for a flagship launch, but it can slow down experimentation and campaign execution.

Before signing, ask:

• How long from kickoff to the first final file?
• What is the timeline for a second version or a different aspect ratio?
• How many videos can you realistically deliver in a quarter?

The answers reveal whether the agency can support your long-term content velocity. If every asset takes six weeks, video will always be the thing your campaign calendar waits on, and you will plan around that constraint rather than the other way round.

3. What commitment is required?

Every SaaS video marketing agency has different commitment levels. For some there’s a monthly subscription and few have a monthly rolling contract. 

Ask them what a smaller starting point looks like:

• Is there a single video engagement, or a paid pilot?
• Can you see the work on your own product before committing to a retainer?
• What does one video cost on its own?

Entry points vary widely, from several thousand dollars a video to a few hundred, and that number decides how much you are risking to find out whether an agency is any good. 

A lower-cost starting point lets you evaluate the agency on your own product before making a larger commitment.

4. What happens after the video is delivered?

For many agencies, delivery marks the end of the engagement. But if you’re a lean marketing team, publishing and repurposing the video for different channels is often where the work begins.

Ask:

• Do you get the source files, or only the final export?
• Will the agency provide versions for LinkedIn, YouTube, and landing pages?
• Do they help monitor performance, or wait for you to notice?

The answers show how much work will still fall on your team after delivery and invoice payment. A video that sits unused because nobody had time to reformat it for LinkedIn is not really a production problem, and it is worth knowing which agency treats that as part of the job.

Making the final call on your video marketing agency

Choosing a SaaS video marketing agency isn’t easy. Many will impress you with their portfolio, but it’s hard to know how they’ll approach your product until you work with them.

That’s why Spear Growth accepts five applications each month for a free AI video ad sample. You’ll see how we craft your product’s messaging, and bring it to life–before you pay us anything.

If you like what you see, we can discuss the next steps. If not, you’ve a long list of SaaS video marketing agencies to choose from in this blog. 

Book a 30-minute call now for your video marketing needs. 

FAQs

How much does B2B SaaS video production cost?

Anywhere from $300 a video with AI-backed production to $8,000+ for a custom explainer, or $15,000 a month on a subscription. It depends on format, volume, and whether you are buying production alone or the marketing behind it too.

How do I choose the right video marketing agency for my SaaS company?

Look at whether they understand B2B SaaS or only video production, how fast they turn work around, what you commit before seeing anything, and what you get after delivery.

Why does a SaaS content marketing strategy need to include videos?

Your buyers decide what your product does long before they book a demo, and the video shows it working instead of asking them to read about it.

What do I do if I have a limited budget and need a specialist for product videos?

Find an agency with a low entry point and no minimum commitment. Testing one video is the cheapest way to see if they understand your product before you spend more.