Key Results and KPIs Impacted
- 700% ROI from SEO-driven pages recommended by Spear Growth
- 303% increase in non-branded organic traffic
- 4 out of the top 10 best-performing pages were created from their recommendations
- Booked 2 demos within 3 weeks of publishing just 3 pages
Challenges Faced
Cacheflow needed an SEO content strategy that:
- Identified high-impact keyword opportunities
- Delivered optimized content that converts
- Ensured GA4 migration for accurate tracking & reporting
Our Approach
Competitor Category Analysis & SEO Research
- Conducted a Competitor Category Analysis to uncover ranking opportunities.
- Provided weekly content topic recommendations with SEO briefs.
- Connected Cacheflow to SEO-trained content writers for optimized content creation.
SEO Content Sprint Execution
- Delivered 2 content topics per week over a 16-week sprint.
- Conducted SEO reviews on published content to ensure best practices.
- Developed custom performance-tracking reports for visibility into results.
GA4 Migration & Custom Reporting
- Migrated tracking setup from UA to GA4.
- Ensured all tracking tags were properly set up.
- Created custom GA4 reports for better insights into traffic & conversions.
Highlights and Learnings
- Spear Growth’s SEO sprint model offered a cost-effective alternative to monthly retainers.
- SEO-driven pages generated direct business impact (7x ROI, booked demos).
- Meticulous research and strategic content execution led to high-performing pages.
The Results
- SEO content strategy sprint delivered tangible business results.
- Non-branded traffic saw a dramatic 303% increase.
- Closed deals from SEO pages resulted in a 700% ROI.
- Cacheflow’s top-performing pages were a direct outcome of Spear Growth’s recommendations.
Spear Growth’s structured SEO research, content execution, and GA4 migration helped Cacheflow drive growth, boost visibility, and close deals through organic search.